Jumat, 30 Desember 2011

[V768.Ebook] PDF Ebook , by Robert Marantz The Ring of McAllister: A Score-Raising Mystery Featuring 1,046 Must-Know SAT Vocabulary Words (Kapl (Third Edition) [Pap

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, by Robert Marantz The Ring of McAllister: A Score-Raising Mystery Featuring 1,046 Must-Know SAT Vocabulary Words (Kapl (Third Edition) [Pap

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, by Robert Marantz The Ring of McAllister: A Score-Raising Mystery Featuring 1,046 Must-Know SAT Vocabulary Words (Kapl (Third Edition) [Pap

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  • Dimensions: 8.44" h x .70" w x 5.50" l,
  • Binding: Paperback

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, by Robert Marantz The Ring of McAllister: A Score-Raising Mystery Featuring 1,046 Must-Know SAT Vocabulary Words (Kapl (Third Edition) [Pap PDF

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[R387.Ebook] Download How To Implement the CMMI - Real Process Improvement Using Proven Solutions, by Diane M. Burwick

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How To Implement the CMMI - Real Process Improvement Using Proven Solutions, by Diane M. Burwick



How To Implement the CMMI - Real Process Improvement Using Proven Solutions, by Diane M. Burwick

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How To Implement the CMMI - Real Process Improvement Using Proven Solutions, by Diane M. Burwick

In the year 1513, Machiavelli said... Let it be noted that there is no more delicate matter to take in hand, nor more dangerous to conduct, nor more doubtful in its success, than to set up as a leader in the introduction of changes. In most cases, this still holds true today. If your organization is having difficulty implementing Level 2 and/or Level 3 of the Capability Maturity Model Integration (CMMI�), it is likely due to the method or techniques being used to affect the change. Whether you are just beginning an improvement journey or have become lost or frustrated along the way, this book will show you how to overcome typical obstacles, eliminate time wasters, and enhance communication throughout your organization. This book follows a clear, 10 step method for improvement through practical guidance and instruction for the entire improvement lifecycle from "how to get started" to "a successful appraisal" and continuous improvement. How To Implement the CMMI is based on Ms. Burwick's previous top-selling book, "How To Implement the CMM." What's different? The book has been updated for the current model, CMMI-DEV v1.2, and tons of great new information, examples, tips and tricks are included. Also, the samples process documents have been completely revised and are now quite streamlined. What's the same? Rather than a lot of theory, this book provides instruction for practical application. Ms. Burwick explains how to overcome resistance to implementation and much, much more. She provides a basic Process Improvement Plan as a starting point, and a standard set of policy, flows, and descriptions that can easily be modified for any organization and serve as the requisite organizational process manual for each process area. She also provides a transition package for use at the project level, with detailed instructions every step of the way.

  • Sales Rank: #3353152 in Books
  • Published on: 2008-02-17
  • Number of items: 1
  • Binding: Paperback
  • 289 pages

Review
Rave Reviews for Ms. Burwick's previous book, How To Implement the CMM Saves time, false starts and frustration... This is a complete, practical guide to achieving levels 2 and 3. By containing the scope and objectives to the major leap from ad hoc (level 1) to repeatable (level 2) and from there to defined (level 3) you can concentrate on achieving firm milestones that will lead to these levels. Where other books on the CMM get sidetracked on nice to know, but not essential information, this stays on track, squarely aimed at achieving the targets...If you are serious about attaining level 2 or 3, not only will this book save time and prevent false starts and retracing steps, but the companion CD ROM, "HOW TO IMPLEMENT THE CMM - SOFTCOPY DOCS" will save even more time because all of the artifacts are provided in MS Word, Excel and PowerPoint formats. --Rachel Tozier from Brea, CA

Great stuff...It was worth waiting for...I've been in the Process/Project Management arena for 16+ years out of my 27 in IT and I found your book very useful... Great job. --Walter Viali, Houston, TX

Just wanted to let you know that I have been using your book for a couple of weeks now, and it has been extremely helpful - much more so than anything else I've looked at in this area. I'm using several of your key ideas such as the executive-led kick off meetings and follow up, and "everybody plays, everybody wins. Thanks very much. Your book is an outstanding contribution to the industry. --Alan Windle, Plymouth Mtng, PA

About the Author
Ms. Burwick has more than twenty (20) years of Information Technology experience. She is an entertaining and informative speaker/instructor and has done extensive consulting as a CMM/CMMI Subject Matter Expert. She has provided consulting and appraisal services for large and small commercial businesses, as well as government agencies. Ms. Burwick acquired hardware experience while employed with a large systems integrator in the Midwest. She configured systems and networks, primarily for large school districts and universities. She also oversaw the installation and integration of those systems. Ms. Burwick is that valuable combination of functional and technical in the same persona. In the software world, Ms. Burwick worked her way up through the ranks as a developer/analyst, DBA and software engineer. Then Quality Manager and Process Engineer, now specializing primarily in the CMM/CMMI for the last 10 years. Ms. Burwick continues to further develop and refine a method for real process improvement that she uses today. Her method includes proven solutions to overcome typical challenges encountered in a change effort, and facilitates CMMI Level 2 and 3 compliance more quickly and effectively than has ever been done before. This book provides a detailed description of that method.

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1 of 1 people found the following review helpful.
A very practical book
By Amazon Customer
It is a very practical book with all the essence one would need. A very great reference book. Thanks so much!

0 of 0 people found the following review helpful.
Great templates based on CMMI DEV v1.2 but still very useful for v1.3 with minor changes
By Daniel P.
Excellent content and templates based on CMMI DEV v1.2 (not 1.3) but with a few changes it is all usable to create handbooks that will provide a CMMI compliant process documentation in line with the requirements of OPF and OPD process areas. The hard work is in the institutionalization of the processes in your organization. This book does not contain the process area documentation for CMMI SVC but several areas are actually core and apply to both DEV and SVC (e.g. PP and WP, IPM and IWM, PMC and WMC, etc.)

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Kamis, 29 Desember 2011

[F641.Ebook] Ebook My Life with a Borderline: My Personal Journey, by Matthew Kelleher

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My Life with a Borderline: My Personal Journey, by Matthew Kelleher

My Life with a Borderline: My Personal Journey, by Matthew Kelleher



My Life with a Borderline: My Personal Journey, by Matthew Kelleher

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My Life with a Borderline: My Personal Journey, by Matthew Kelleher

Yvette was charming, sexy and smart. She was also a doctor. And she wanted him. Could this be 'too good to be true'? How could he have been so lucky to find her?What he didn't know at the time they met was that she was probably a 'high-functioning Borderline', someone exceptionally intelligent, alluring and amorous, yet self-destructive and damaging; not just to him, but to herself. As a result of their first meeting, his two-year relationship with Yvette would literally take him to the edge of insanity, and back again. And it would only be through the painful, gruelling process of self-discovery that he would find the inner strength to finally release himself from the madness and mayhem that characterised his 'Borderline' relationship. This personal journey eventually led him to find the reasons why he had been attracted to Yvette in the first place, reasons that would literally be life-changing. This is his story...
Kelleher's explicit and honest autobiographical memoir of his two-year relationship with someone whom he suspected was suffering from 'Borderline Personality Disorder' is both harrowing, and enlightening. It details the story of how Kelleher succumbed to Yvette's 'Borderline charms', primarily through a lack of his own self-awareness, and tells the story of their subsequent relationship. It also details his traumatic experience in trying to leave this relationship, required in the end to safeguard his own sanity.But beyond his story, Kelleher tells the account of how his relationship with Yvette awoke fundamental realisations about his own character, and about why he chose to remain in such a dysfunctional relationship for so long.In essence, it is a story about self-discovery and about how Kelleher's relationship with someone possessing 'Borderline' characteristics was ultimately responsible for leading him to discover a deep and profound understanding of the very person he really was, rather than the person he 'thought' he was before meeting Yvette.�This book will appeal primarily to 'Non-BPD's', either people who are currently in relationships with partners and loved-ones who may be suffering from Borderline Personality Disorder (BPD), and/or those who may have chosen to leave such a relationship in the recent past. The book takes a balanced view, and recognises and acknowledges the reasons why 'non's' may choose to stay in such dysfunctional relationships. It is ultimately a book about self-discovery, and personal recovery from the trauma experienced by a 'non' by being in a 'Borderline' relationship.It may also be of interest to those suffering from BPD, or those who suspect that they might be. It is an honest, heart-felt account about the chaos experienced by a 'non-BPD' within a 'Borderline' relationship, which also fully acknowledges the 'non's' contribution to the ongoing dysfunction within such a destructive relationship.

  • Sales Rank: #3032672 in Books
  • Published on: 2012-01-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .32" w x 5.00" l, .32 pounds
  • Binding: Paperback
  • 140 pages

From the Author
'Surviving' and dealing with the fall-out from the end of a romantic relationship with someone who was suspected of having 'Borderline Personality Disorder', or 'BPD' is one of the hardest things I have done, if not THE hardest.

Whilst in my two-year relationship, I had to endure emotional outbursts, devaluation and emotional abuse. But after the relationship was over, these were replaced with self-doubt, shame and toxic-guilt. Was I right to leave? Have I 'failed' again? Was it as bad as I thought it was? My 'reality' was skewed. And recovery isn't easy. I can tell you that from personal experience, and that's an understatement. But it was those feelings that prompted me to write my book. It was cathartic, and writing it has helped me heal.And I hope if you read it, it will help you either understand the 'Borderline' relationship you find yourself in at the moment, or understand the feelings you have since you left your relationship.

In 'recovery' from possible 'addiction' to a Borderline relationship, you need to be emotionally strong. Some people use their 'faith' to help, and others use support groups such as 'Co-dependants Anonymous'. These are all important. But in my experience, it takes a profound deal of self-analysis and introspection to fully achieve 'closure' from such a dysfunctional relationship. As a 'non-BP' it is very easy to 'blame' the 'BPD' for all the chaos that probably ravaged your relationship, but in my opinion, you also have to look at yourself.

Why did I 'choose' to stay in such an abusive relationship? Why did I 'choose' to get into such a relationship in the first place? And what is it about ME that the 'BPD' was so attracted to in the first-place?

All these are extremely difficult questions, and instead of focussing on the characteristics of your (ex-)partner and their 'Borderline Personality Disorder', I found the path to self-healing to be self-analysis and self-discovery. In examining yourself, you may realise that you are 'co-dependant', and possibly even narcissistic yourself. These are important realisations to make, and 'own-up' to, if you are to move beyond the self-doubt and shame associated with the end of such a relationship.

In my opinion, self-analysis and self-discovery is ESSENTIAL in order to be able to do this, and from my own experience I would recommend reading other books by Alice Miller and Melody Beattie. Yes, it is going to be hard, probably the hardest thing you have ever done in your life, but you ARE NOT ALONE. I'm still here, and you will be too.

I am now a 'survivor' of the abuse and trauma I experienced in such a destructive relationship, and I am no longer a 'victim'. And you can be too. Just listen to, and believe in YOURSELF. The very best of luck in your own journey of self-discovery, and my thoughts and compassion are with you.

About the Author
Matthew Kelleher currently works in the healthcare industry, and lives in England, Great Britain.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Well-Balanced & Insightful , I learned about "My" part in it.
By Infrared
This book was very helpful to me. Mr. Kelleher has written a well-balanced account. I had read one other account of a relationship with a female borderline written by a male and it was more from a finger pointing perspective, which this book is not. I was in a relationship with a borderline who I would say was about a 5 on a scale of 10. I think that Mr. Kelleher's partner was closer to a 10. The dynamics of both people in this book were VERY familiar to me, though. What I liked about this book is that the author was also looking for the part of himself that brought him to the relationship and kept him going back for more. The self-responsibility. That helped me to see "my stuff" and to change and grow. Self-awareness is always good, but sometimes painful. I decided to read the book so that possibly I could get some personal insight from the story, which I did. The discussion was somewhat repetitive, but in a way...it had to be. That is part of the agony in these "dances".
Pros: Kelleher's definition of the opposite of love: ambivalence. I would ad to that definition, and refine it saying: That the unhealthy opposite of love is hate, the healthy opposite of love is ambivalence, with a little forgiveness and empathy thrown in.
Cons: OK...this is my pet peeve. Mr. Kelleher needs a proof reader to go thru his manuscript and make spelling and word corrections. There are MANY. There are even some words that are not words. There are also words that are misspelled repeatedly throughout the book. This is "literature" and should be presented with pride and polish and professionalism. Anything less takes away from what the author is trying to impart. It always makes a book less-than. Always. I find that MANY e-books are loaded with these kinds of mistakes and I do not understand it. It is soooo easy to correct a manuscript today with spell checkers, electronic dictionaries etc. So I alway find this to be unfathomable.
With corrections I could give the book 4-1/2 stars, especially for what is available in this subject matter. It is an honest heart-felt story.

1 of 1 people found the following review helpful.
Interesting, but the "quotations" drove me insane
By Kate
I came across this ebook in my quest to learn more about BPD after ending a relationship with someone whom I strongly suspect has the disorder. He has elements of OCD, but also displays most of the signs of BPD as well. My mother does also... go figure.

This book is very obviously self-published and could use a good editor. The author uses way too many quotation marks where they are not needed. It was distracting and annoying to have random words with quotation marks around them - I'm not really sure why people do that, but it's awful to read.

Bad writing aside, the material itself was enlightening. I could definitely relate to this guy's experience. I feel a little better reading about somebody else getting sucked into a BPD mess. The author goes into his childhood and how he was playing out his childhood wounds as an adult in a BPD/codependent relationship. That's exactly what happened to me.

1 of 1 people found the following review helpful.
Borderline
By Kerrie
As a person with Borderline Personality Disorder, I hope this book reaches the hands of professional mental health workers that have a broad knowledge of BPD. I believe that this would be another tool for professionals to see the view of a person without BPD.

What a tragic encounter the author endured. This book is very well written and shows a way of 'self' awareness.

I thank the author for putting this out there so that others can see that 'Borderline Personality Disorder' does exist.

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Rabu, 28 Desember 2011

[F961.Ebook] Download The Romper Room Do Bee Book Of Manners - Wonder Book #763, by Nancy Claster

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The Romper Room Do Bee Book Of Manners - Wonder Book #763, by Nancy Claster

  • Published on: 1953
  • Binding: Hardcover

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Selasa, 27 Desember 2011

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PRINCIPLES OF FUSION ENERGY: AN INTRODUCTION TO FUSION ENERGY FOR STUDENTS OF SCIENCE AND ENGINEERING, by A A Harms, D R Kingdon, K F Scho

This textbook accommodates the two divergent developmental paths which have become solidly established in the field of fusion energy: the process of sequential tokamak development toward a prototype and the need for a more fundamental and integrative research approach before costly design choices are made.Emphasis is placed on the development of physically coherent and mathematically clear characterizations of the scientific and technological foundations of fusion energy which are specifically suitable for a first course on the subject. Of interest, therefore, are selected aspects of nuclear physics, electromagnetics, plasma physics, reaction dynamics, materials science, and engineering systems, all brought together to form an integrated perspective on nuclear fusion and its practical utilization.The book identifies several distinct themes. The first is concerned with preliminary and introductory topics which relate to the basic and relevant physical processes associated with nuclear fusion. Then, the authors undertake an analysis of magnetically confined, inertially confined, and low-temperature fusion energy concepts. Subsequently, they introduce the important blanket domains surrounding the fusion core and discuss synergetic fusion-fission systems. Finally, they consider selected conceptual and technological subjects germane to the continuing development of fusion energy systems.

  • Sales Rank: #696590 in Books
  • Brand: Brand: World Scientific Pub Co Inc
  • Published on: 2000-06-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.61" h x .64" w x 6.69" l, 1.20 pounds
  • Binding: Paperback
  • 308 pages
Features
  • Used Book in Good Condition

Review
"Provides a useful summary of relevant physics, an objective overview of possible systems that could allow and contain thermonuclear fusion." -- CERN Courier, 2002

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4 of 4 people found the following review helpful.
Surprisingly good...
By John G
If you're a controlled nuclear fusion buff like myself, this book does a decent job transitioning from history and introductory information to real plasma physics. Doesn't just cover tokamaks, stellarators, and inertial fusion but also discusses mirror, pinched, and muon catalyzed fusion (real cold fusion). Surprisingly in a few paragraphs it alludes to the Farnsworth fusor too. Great variety and solid intro for people getting serious...buy it.

31 of 31 people found the following review helpful.
Good introductory text.
By James Logajan
I was looking for an introductory text that was current and that would cover the most popular approaches. I didn't want something directed at the popular level (little or no math), but I also didn't want a text that would go into agonizing analysis of every plasma instability under the sun. There are many fine books on plasma physics (e.g F. F. Chen's "Introduction to Plasma Physics and Controlled Fusion"); that is not what I was looking for and that is not the emphasis of this text.
This covers the basic physics and explains the basic concepts behind several of the more popular fusion approaches. The reader should have college level physics and calculus to get the most out of this book. I found it useful but not comprehensive (you can only fit so much in under 300 pages). So if you want to know the fusion cross-section of, say, p + B reactions, you'll need to locate other information sources. But you will find reaction cross-section tabulations on d + t, d + d, etc. reactions as a function of energy.

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Minggu, 25 Desember 2011

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Airport Systems, Second Edition: Planning, Design and Management (Mechanical Engineering), by Richard de Neufville, Amedeo Odoni, Peter Be

THE MOST PRACTICAL, COMPREHENSIVE GUIDE TO THE PLANNING, DESIGN, AND MANAGEMENT OF AIRPORTS--UPDATED BY LEADING PROFESSIONALS

"With the accelerated rate of change occurring throughout the aviation industry, this edition is a timely and very effective resource for ensuring both airport professionals and those interested in airports acquire a comprehensive understanding of the changes taking place, and how they impact airports and the communities they serve. A must read." -- James M. Crites, Executive Vice President of Operations, Dallas/Fort Worth International Airport

"Airport Systems has been a must read for my management team and my graduate students because of its outstanding comprehensiveness and clarity. Now further enhanced by an expanded treatment of both environmental and air carrier issues, it promises to retain its place as the foremost text in the airport planning, engineering and management field." -- Dr. Lloyd McCoomb, retired CEO Toronto-Pearson Airport, Chair of Canadian Air Transport Security Authority

"The chapter on Dynamic Strategic Planning should be required reading for every airport CEO and CFO. As de Neufville and Odoni emphasise, the aviation world is constantly changing and airport master planning must evolve to be more strategic and adaptable to ever changing conditions." -- Dr. Michael Tretheway, Chief Economist, InterVISTAS Consulting Group

Over the past decade, the airport industry has evolved considerably. Airport technology has changed. New research has taken place. The major airlines have consolidated, changing demand for airport services. In order to reflect these and other major shifts in the airport industry, some of the world's leading professionals have updated the premier text on airport design – making it, now more than ever, the field's most comprehensive resource of its kind.

NEW TO THIS EDITION:

  • Chapter-ending conclusions, with reference material, and exercises
  • Coverage of the latest aircraft technology and air traffic control
  • Advances in the design, planning, and management of airports
  • Additional chapter on Aircraft Impact on Airports
  • Updated environmental regulations and international rules
  • Two contributing authors from Massachusetts Institute of Technology

  • Sales Rank: #440126 in Books
  • Published on: 2013-05-14
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.20" h x 1.90" w x 6.50" l, 2.55 pounds
  • Binding: Hardcover
  • 816 pages

About the Author

Dr. Richard de Neufville is Professor of Engineering Systems and Professor of Civil and Environmental Engineering at MIT. He is known for his development of engineering systems analysis and many texts, most recently, Flexibility in Engineering Design. He has consulted and taught on airport planning “on all continents except Antarctica” for over 40 years. Among his many honors are the Francis X. McKelvey award for Aviation, the FAA award for Excellence in Education (with Amedeo Odoni) and several other teaching awards, the Irwin Sizer award for the Most Significant Contribution to MIT Education, the Chevalier des Palmes Académiques (France), and an honorary doctorate from the Delft University of Technology.

Amedeo R. Odoni is Professor of Aeronautics and Astronautics and Professor of Civil and Environmental Engineering at MIT. He specializes in the use of operations research and other quantitative methods in planning, designing, operating, and evaluating airport and air traffic management systems. Over the years he has consulted at Amsterdam, Athens, Boston, Milan, Montreal, Munich, New Delhi, New York, Sydney, Stockholm and many other airports, as well as several Civil Aviation Authorities. He is a member of the National Academy of Engineering, a Fellow of INFORMS, and the recipient of many awards for his research and teaching. He has served, among other positions, as Co-Director of MIT’s Operations Research Center and of NEXTOR, the National Center of Excellence in Aviation Operations Research, established by the FAA in 1996.

Peter P. Belobaba is Principal Research Scientist at MIT, where he teaches graduate courses on The Airline Industry and Airline Management. He is Program Manager of MIT’s Global Airline Industry Program and Director of the PODS Revenue Management Research Consortium. Dr. Belobaba holds an MS in Transportation and a Ph.D. in Flight Transportation Systems from MIT. He is a lead author and editor of the recently released book, The Global Airline Industry. Dr. Belobaba has been involved in research related to airline economics, pricing, competition and revenue management since 1985. He has worked as a consultant on the development and implementation of revenue management systems at over forty airlines and other companies worldwide. He has also published articles in a variety of journals, including Airline Business, Operations Research, Transportation Science, Journal of Revenue and Pricing Management, and Journal of Air Transport Management.

Tom G. Reynolds works at MIT Lincoln Laboratory and is a specialist in aviation operations and environmental impact mitigation. He has particular interest in the development of advanced technologies and operations for improving efficiency and mitigating environmental impacts of aviation, and has helped deploy many improvements at major international airports in the UK and USA. He has a Ph.D. in Aerospace Systems from MIT, has worked on the research staff at MIT and the University of Cambridge. He has won several national awards including the AIAA Orville & Wilbur Wright Graduate Award and was a UK Fulbright Scholar.

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Selasa, 20 Desember 2011

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Medieval Science, Technology, and Medicine: An Encyclopedia (Routledge Encyclopedias of the Middle Ages)From Routledge

Medieval Science, Technology, and Medicine details the whole scope of scientific knowledge in the medieval period in more than 300 A to Z entries. This resource discusses the research, application of knowledge, cultural and technology exchanges, experimentation, and achievements in the many disciplines related to science and technology. Coverage includes inventions, discoveries, concepts, places and fields of study, regions, and significant contributors to various fields of science. There are also entries on South-Central and East Asian science. This reference work provides an examination of medieval scientific tradition as well as an appreciation for the relationship between medieval science and the traditions it supplanted and those that replaced it.

For a full list of entries, contributors, and more, visit the Routledge Encyclopedias of the Middle Ages website.

  • Sales Rank: #2525059 in Books
  • Published on: 2005-09-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.18" h x 1.32" w x 8.72" l, 3.61 pounds
  • Binding: Hardcover
  • 624 pages

From Booklist
One hundred years ago, common belief held that science began with the Renaissance. Researchers have discovered, however, that navigation, architecture, medicine, and astronomy and other fields were all essential to life in the Middle Ages and were also viable fields of scholarly endeavor. Many of these areas developed independently in isolated parts of the world. Sharing of information came with increased trade.

This volume is the eleventh in the Routledge Encyclopedias of the Middle Ages series (formerly known as Garland Encyclopedias) and follows in the tradition of focusing on one geographical area or theme. It uses six broad categories to define its coverage: "Apparatus, Equipment, Implements, Techniques"; "Biography"; "Disciplines"; "Geographical Places"; "Institutions"; and "Scientific Genres." At the beginning of the volume, there is an alphabetical list of entries as well as a listing arranged by the six themes. The biographical articles that comprise the largest category reflect a scope that encompasses Europe, the Middle East, Asia, and Africa and includes religious and political as well as scientific individuals. Some examples are Peter Abelard, Roger Bacon, Ibn Rushd (Averroes), Maimonides, and William of Ockham.

Overall, this is a well-crafted reference source. The articles themselves are clearly written, signed, and well documented with bibliographies. The black-and-white illustrations are appropriate and enhance the text. Compared to Scribner's Dictionary of the Middle Ages (DMA) (1982-1989), specific articles are less complex in Routledge and have a more straightforward style. As an example, while the DMA has one 18-page article on mathematics, the Routledge has articles on Algebra and Arithmetic, each no longer than two pages. Although the DMA will likely be considered the benchmark, Routledge is clearly geared toward a somewhat less--scholarly audience whose goals require shorter answers. In addition, it offers a more global view of the period. Recommended for academic and large public libraries. Danise Hoover
Copyright � American Library Association. All rights reserved

Review
"An easy-to-use starting point for research in the area... The topics included are well-chosen... It will serve well in college and public libraries." – Library Journal
"This Encyclopedia will be an invaluable aid to scholarly researchers, authors of historical fiction, and historical re-enactors. Coverage of "everyday," non-scientific technologies such as fishing, pottery, and transportation is a particular strength. No comparable encyclopedia exists. Highly recommended."�– Choice

About the Author
Faith Wallis is Associate Professor at McGill University, jointly appointed in the Department of History and the Department of Social Studies of Medicine. She is the co-editor of "Medieval Science, Technology and Medicine: An Encyclopedia" (Routledge, 2005) and the author of essays and translations on medieval science and medicine.

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Sabtu, 17 Desember 2011

[W537.Ebook] Download PDF Marketing: An IntroductionFrom Pearson

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The Thirteenth Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies, leaving readers with a richer understanding of basic marketing concepts, strategies, and practices.

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  • Sales Rank: #1409712 in Books
  • Original language: English
  • Dimensions: 10.87" h x .83" w x 8.62" l, .0 pounds
  • Binding: Paperback

About the Author

As a team, Gary Armstrong and Philip Kotler provide a blend of skills uniquely suited to writing an introductory marketing text. Professor Armstrong is an award-winning teacher of undergraduate business students. Professor Kotler is one of the world’s leading authorities on marketing. Together they make the complex world of marketing practical, approachable, and enjoyable. �

Gary Armstrong is Crist W. Blackwell Distinguished Professor Emeritus of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill. He holds undergraduate and masters degrees in business from Wayne State University in Detroit, and he received his Ph.D. in marketing from Northwestern University. Dr.Armstrong has contributed numerous articles to leading business journals. As a consultant and researcher, he has worked with many companies on marketing research, sales management, and marketing strategy.

But Professor Armstrong’s first love has always been teaching. His long-held Blackwell Distinguished Professorship is the only permanent endowed professorship for distinguished undergraduate teaching at the University of North Carolina at Chapel Hill. He has been very active in the teaching and administration of Kenan-Flagler’s undergraduate program. His administrative posts have included Chair of Marketing, Associate Director of the Undergraduate Business Program, Director of the Business Honors Program, and many others. Through the years, he has worked closely with business student groups and has received several UNC campus wide and Business School teaching awards. He is the only repeat recipient of school’s highly regarded Award for Excellence in Undergraduate Teaching, which he received three times. Most recently, Professor Armstrong received the UNC Board of Governors Award for Excellence in Teaching, the highest teaching honor bestowed by the sixteen-campus University of North Carolina system.

Philip Kotler is S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University. He received his master’s degree at the University of Chicago and his Ph.D. at M.I.T., both in economics. Dr. Kotler is author of Marketing Management (Pearson), now in its fifteenth edition and the most widely used marketing textbook in graduate schools of business worldwide. He has authored dozens of other successful books and has written more than 50 books and 150 articles in leading journals. He is the only three-time winner of the coveted Alpha Kappa Psi award for the best annual article in the Journal of Marketing.

Professor Kotler was named the first recipient of four major awards: the Distinguished Marketing Educator of the Year Award and the William L. Wilkie “Marketing for a Better World” Award, both given by the American Marketing Association; the Philip Kotler Award for Excellence in Health Care Marketing presented by the Academy for Health Care Services Marketing; and the Sheth Foundation Medal for Exceptional Contribution to Marketing Scholarship and Practice. He is a charter member of the Marketing Hall of Fame, was voted the first Leader in Marketing Thought by the American Marketing Association, and was named The Founder of Modern Marketing Management in the Handbook of Management Thinking. His numerous other major honors include the Sales and Marketing Executives International Marketing Educator of the Year Award; The European Association of Marketing Consultants and Trainers Marketing Excellence Award; the Charles Coolidge Parlin Marketing Research Award; and the Paul D. Converse Award, given by the American Marketing Association to honor “outstanding contributions to science in marketing.” A recent Forbes survey ranks Professor Kotler in the top 10 of the world’s most influential business thinkers. And in a recent Financial Times poll of 1,000 senior executives across the world, Professor Kotler was ranked as the fourth “most influential business writer/guru” of the twenty-first century.

Dr. Kotler has served as chairman of the College on Marketing of the Institute of Management Sciences, a director of the American Marketing Association, and a trustee of the Marketing Science Institute. He has consulted with many major U.S. and international companies in the areas of marketing strategy and planning, marketing organization, and international marketing. He has traveled and lectured extensively throughout Europe, Asia, and South America, advising companies and governments about global marketing practices and opportunities.

Most helpful customer reviews

5 of 5 people found the following review helpful.
Really interesting read
By Cameron
I have to say, I'm pretty surprised by the 3 star reviews here. This is one of the best textbooks I've ever had to deal with. The book does not seem too fact-heavy at all; it moves through the chapters at an almost conversational pace. It is very well written and pretty entertaining in my opinion. I would open this book to do the assigned reading and find myself reading a segment completely unrelated to the assignment because I was genuinely interested in what it was saying.

This book also seems very up-to-date. I was surprised by some of the examples the book references because it feels as if they'd only happened yesterday.

I suppose this review doesn't really matter because if this is the book your professor chose, you don't really have the luxury of choice. So I guess I'll just end on the note that I really enjoyed this book, and I think that you will, too.

1 of 1 people found the following review helpful.
Great Buy for an awesome price!
By Liz
Even thought it was an used item it came in great condition!!!!! just as mentioned by the seller, would totally recommend for anyone , specially for college students who want to get their hands on an affordable textbook without having to spend a lot.

0 of 0 people found the following review helpful.
I brought the book college so it's not like I bought it for enjoyment
By Nystarlet
I brought the book college so it's not like I bought it for enjoyment. As far as the material in the book, it seems pretty straightforward which is always a plus especially, when some textbooks feel like you're trying to decode world secrets (didn't find it super interesting lol)

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[N621.Ebook] Free Ebook DNS Security: Defending the Domain Name System, by Allan Liska, Geoffrey Stowe

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DNS Security: Defending the Domain Name System, by Allan Liska, Geoffrey Stowe

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DNS Security: Defending the Domain Name System, by Allan Liska, Geoffrey Stowe

DNS Security: Defending the Domain Name System provides tactics on how to protect a Domain Name System (DNS) framework by exploring common DNS vulnerabilities, studying different attack vectors, and providing necessary information for securing DNS infrastructure. The book is a timely reference as DNS is an integral part of the Internet that is involved in almost every attack against a network. The book focuses entirely on the security aspects of DNS, covering common attacks against DNS servers and the protocol itself, as well as ways to use DNS to turn the tables on the attackers and stop an incident before it even starts.



  • Presents a multi-platform approach, covering Linux and Windows DNS security tips
  • Demonstrates how to implement DNS Security tools, including numerous screen shots and configuration examples
  • Provides a timely reference on DNS security, an integral part of the Internet
  • Includes information of interest to those working in DNS: Securing Microsoft DNS and BIND servers, understanding buffer overflows and cache poisoning, DDoS Attacks, pen-testing DNS infrastructure, DNS firewalls, Response Policy Zones, and DNS Outsourcing, amongst other topics

  • Sales Rank: #159418 in eBooks
  • Published on: 2016-06-10
  • Released on: 2016-06-10
  • Format: Kindle eBook

About the Author
Allan Liska is a Consulting Systems Engineer at FireEye Inc. and an "accidental" security expert. While Allan has always been good at breaking things, he got his start professionally working as a customer service representative at GEnie Online Services (a long defunct early competitor to AOL), where he would spend his off hours figuring out how users had gain unauthorized access to the system, booting them off, and letting the developers know what needed to be patched. Unknowingly, this was leading him down the path of becoming a security professional. Since then he has work at companies like UUNET, Symantec, and iSIGHT Partners helping companies better secure their networks. He has also worked at Boeing trying to break into those company networks.
In addition to his time spent on both sides of the security divide Allan has written extensively on security including The Practice of Network Security and Building an Intelligence-Led Security Program. He was also a contributing author to Apache Administrator's Handbook.

Geoffrey Stowe lives in San Francisco and is an Engineering Lead at Palantir Technologies. His network security work has included vulnerability research, reverse engineering, incident response, and anomaly detection. There was a time when he could translate byte code to assembly without looking at a manual. Geoff started Palantir’s commercial business in 2010 and built its first platforms for distributed, large scale data analysis. He graduated from Dartmouth College with a degree in computer science.

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1 of 1 people found the following review helpful.
Important security reference on DNS; where security is often neglected
By Ben Rothke
That you are reading this review, and my ability to post it are due in large part due to the Domain Name System (DNS). DNS is Wikipedia describes it is a hierarchical decentralized naming system for computers, services, or any resource connected to the Internet or a private network. It associates various information with domain names assigned to each of the participating entities. Most prominently, it translates more readily memorized domain names to the numerical IP addresses needed for the purpose of locating and identifying computer services and devices with the underlying network protocols. Quite simply, DNS enable you to use google.com and other intuitive and easy to remember sites, as opposed to an inconsistent set of numbers like 172.217.5.14.

In DNS Security: Defending the Domain Name System authors Allan Liska and Geoffrey Stowe write that since DNS works so seamlessly, people often forget how critical it is. And more dangerously, those responsible for its operation often ignore the many DNS security risks in that they never thought to fully secure it when initially deployed. The underlying simplicity of DNS actually makes it a prime target for attackers.

The authors note that while DNS is a core Internet component, it’s something that most administrators set and forget. In fact, when the time comes for security configuration changes, there may not even be anyone in the organization who knows how to implement those changes.

For anyone tasked with anything related to DNS, this is an important book. It covers DNS for both Windows and Linux; including how to correctly implement DNS security.

Often forgotten topics such as DNS firewalls, response policy zones and more are discussed. The authors also have a section detailing DNS outsourcing. For organizations that lack an internal DNS expert (and that is pretty much most organizations) outsourcing some or all DNS tasks and services can make both good business and security sense.

Outsourcing may be especially valuable for those firms who’ve found their domain names have expired due to non-renewal in the past. This is a trivial, but often overlooked administrative task. If a domain expires, a firm may find themselves having to quickly reconfigure DNS, and often pay significantly to get their original domain names back.

The authors do a great job detailing how to log and monitor DNS traffic. An interesting and powerful method they show on how to identify bad domains, particularly those used for spamming and malware, is to flag newly registered domains. The authors quote research that shows that new domains are often used for malicious purposes. When the identification of new domains is combined with data about the generic top-level domains (gTLD) and country code top-level domain (ccTLD), all of this data can be used as a powerful security mechanism. By entering that data into a SIEM, a firm can use that and other information to better protect themselves from DNS-based attacks.

The book closes with an overview of Domain Name System Security Extensions (DNSSEC), which is a set of tools and protocols meant to secure DNS. DNSSEC can fix many of the insecurities the book describes in the previous 140 pages, as it attempts to fix the Achilles' heel of DNS in that it was designed to be a scalable distributed system, without much of a notion to strong security.

With all the benefits DNSSEC affords, it’s underlying complexity and lack of global deployment means that DNS is currently, and for the not too distant future, will remain an incomplete and insecure set of protocols and services.

For any organization that takes network security seriously, DNS Security: Defending the Domain Name System is an important reference that should be required reading for any DNS administrator. The authors do a great job of showing how a little time and effort into DNS security can provide immediate and significant security benefits.

0 of 1 people found the following review helpful.
You'll be moved
By Amazon Customer
Geoff and Allan have done an incredible job making DNS Security come to life. The prose flows forth like poetry that dances playfully upon my aroused senses. The first chapter, especially, was as brilliant a treatise as I have ever read. It would seem hyperbolic to compare this to James Joyce's "Ulyses", but I honestly feel like no other comparison is as appropriate. Do yourself a favor and buy this book. You'll thank me.

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